April 24, 2013: "Man of Steel" Toys Hit Hardee's & Carl's Jr. Restaurants

by Neil A. Cole

Hardee's and Carl's Jr. fast food restaurants kicked off their "Man of Steel" marketing campaign today with the availability of four exclusive MOS toys (pictured at right) which come with the purchase of a "Cool Kids" combo meal.

Toys featured include a Superman action figure, an 'S' emblem ring, a MOS wrist band, and a toy maze which fans must navigate a metal bead through called "Escape from Krypton." Each combo also includes a collectible trading card featuring such images as Superman in handcuffs being escorted by the military, Faora, and Jonathan 'Pa' Kent with young Clark Kent.

In addition to the toys, the Hardee's and Carl's Jr. websites are also offering exclusive "Mna of Steel" downloadable items such as MOS wallpapers, a MOS coloring sheet, and a MOS maze.

Please check with your local Hardee's or Carl's Jr. for availability as not all locations are participating in the MOS promotion.

Photo courtesy of Superman: Man of Steel (2013) Facebook fan page.

This summer, "Man of Steel" is coming to the big screen. The film is from director Zack Snyder and producers Charles Roven, Christopher Nolan, Emma Thomas and Deborah Snyder. The screenplay was written by David S. Goyer from a story by Goyer & Nolan, based upon Superman characters created by Jerry Siegel & Joe Shuster and published by DC Comics.

"Man of Steel" stars Henry Cavill, Russell Crowe, Michael Shannon, Amy Adams, Kevin Costner, Diane Lane, Laurence Fishburne, Antje Traue, Ayelet Zurer, and Christopher Meloni.

The film opens nationwide on June 14, 2013.